- The song was published on the 19th Oct 2012.
- Alicia Keys is an American singer-songwriter, the R&B song was published on her 5th studio album.
- The song conveys a passionate and go getter person through the word 'fire'.
- The song can be interpreted as a woman who's doing great and even though her past wasn't the best she's back on top now. No body can take her down no matter what they say.
- Theres a green motif carried through the music video however the colour and tones get warmer as he takes care of children, cleans the house and helps an elderly woman.
Unlike conventional music videos the music does not start to play right away instead there's a series of shots showing Rihanna smoking a cigarette full of diamonds, and in a pool of water which has been made to look like crystal, this immediately signifies that this is a high budget music video. Rihanna has presented herself as a strong influential young woman in this video revealing that her target audience leans more towards 18-25. The song is slow at the beginning however starts to get more upbeat as the camera focuses on her but mainly on her voice as we are met with various shots that do not feature Rihanna. The music video also features a cold and a warm fiery side to Rihanna as parts of the mise-en-secne colder tones in lighting and a blue background to further enhance this. Warmer light and images of roses burning resembling passion. ...
Treat the video as though it's an unseen product in Comp 1 - use your AV toolkit for headings to extend your analysis. All good so far, but much more you could say!
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